Capidea Kapital III K/S | Management commentary 5
European House of Beds – Denmark A/S
European House of Beds designs and produces beds and mattresses for retailers and e-commerce, primarily to
the Danish and the Swedish markets. European House of Beds operates through the use of their own brands, i.e.
LivingBed, and through customer brands for leading retailers.
The retail market in Denmark is consolidated with Ikea and Jysk Group having far the largest market shares.
European House of Beds is headquartered in Horsens, Denmark, and has 84 employees.
Holiday Group Invest A/S
Holiday Group is an online travel agency providing the consumers with an aggregated offering of vacation
rentals from the partners. Holiday Group has partnerships with all major organisers in Denmark and thus pro-
vides the consumer with a broader offering of rental homes than each partner does directly. Holiday Group has
built its leading position based on the widest offering of rental listings in Denmark, a strong online presence and
an own developed IT platform acting as the backbone of the company. Holiday Group consists of several brands
and websites, forming a leading online provider of vacation rentals in Denmark, servicing primarily Danish and
German consumers. The company has 28 employees.
Dancover A/S
Dancover is a European e-commerce market leader within tent and storage solutions. The Company has a large
product programme spanning across product categories such as tents for parties and events, storage tents,
sheds, tents for garden use and pavilions. The company sells directly to both B2B and B2C customers world-wide,
with its primary markets being within Europe (approx. 80% of sales are export). The B2B customers mainly buy
the products for own use and not for resale. Dancover sells its products under its own brands and sources most
of the products from suppliers in Asia. Dancover is headquartered in Hellebæk, Denmark, and employs approx.
65 employees.
Fairpoint Outdoors A/S
Fairpoint Outdoors A/S develops, sells and distributes sport fishing equipment, primarily to the Nordic, European
and North American markets. In addition to the Company’s own developed brands; Westin, Kinetic, Fairpoint
Outdoors is the exclusive distributor of third-party brands in Scandinavia. Fairpoint Outdoors A/S employs more
than 63 employees and is headquartered in Allerød, Denmark.
Maki A/S
With more than 60 brands, Maki is the leading distributor of toys in the Nordics. Maki’s suppliers are large
international toy brands such as Mattel, Spinmaster, Schleich, Hape, etc. Maki provides a wide range of services
to the toy brands, which – besides the traditional logistical and sales services – include online and off-line
marketing functions. Maki’s customers are a broad range of Nordic retailers (such as Salling Group, Coop, ICA,
Lekia, etc.) and webshops (Amazon, Coolshop, jollyroom, Proshop. Maki is located in Hørning and has 81
employees.
Guldager A/S
Guldager develops, sells and services water treatment plants and associated services for use in property
management, industry, catering, hospitals and the energy sector. Guldager’s business areas include: Service and
spare parts, sales of products within corrosion protection, bacteria protection and desalination, etc. as well as
water treatment solutions. The company has its headquarter in Allerød, subsidiaries in Belgium, Switzerland,
Germany, Norway and Sweden, and employs 120 employees.